Where Heritage Meets Tech
About Craftroots Technologies
Blending African heritage with modern digital systems for real Namibian businesses.
Craftroots Technologies was born from a simple reality: many Namibian businesses are delivering excellent work offline, but their digital presence and systems are not telling that story.
We exist to close that gap. We design websites, automations and digital strategies that are beautiful, practical and tailored to the tools you already use – from WhatsApp and email to POS systems and cloud platforms.
What We Stand For
Three pillars guide every project we accept.
Practical First
We prioritise solutions you and your team can actually use – no unnecessary complexity, no trendy tools just for show.
Heritage-Aware Design
Your culture, story and community context matter. We respect that in how we design visuals, language and customer journeys.
Systems, Not Just Screens
A website is only one piece. We look at how leads arrive, how you respond and how work is tracked across your tools.
A Snapshot of Our Work
Early-stage but focused on deep, long-term relationships with each client.
10+
Websites & digital systems scoped and designed.
3
Core service lines – Web, Marketing, AI & Automation.
Namibia
Serving small businesses & founders across regions.
Meet the Team
Small, focused and obsessed with real outcomes for our clients.
Kristian Haufiku
Digital Strategist | Creative Director | MD & Founder - Craftroots Technologies CC
Kristian combines IT support experience, data analytics and AI tools to help business owners turn scattered apps, spreadsheets and ideas into one clear digital system. His focus is always on practicality: what will make the biggest difference with the least friction for your team?
Naleli Amadhila
Lead Web Developer
Builds fast, mobile-first websites and smooth user experiences for small and growing businesses.
Simon Tjipueja
Automation & AI Engineer
Designs workflows, chatbots and integrations that automate repetitive tasks and connect your tools.
Ruth Shilongo
Digital Marketing Strategist
Plans content, campaigns and funnels that attract the right audience and turn interest into action.
Speaking & Training
Workshops and talks for founders, teams and community programmes.
Sessions We Can Deliver
- Intro to AI & Automation for Small Businesses.
- Turning Offline Hustles into Online Systems.
- Digital Presence Basics for Namibian SMEs.